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Not sure which brush is right for you ? Take our quiz to find the best brush for you!

Find Your Best Brush

REMOVESUP TO 100%
MORE PLAQUE

Its iconic round brush head and adaptive micropulsations allow the brush to cup each tooth and deeply clean all areas of your mouth - even hard-to-reach parts like your back molars

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*vs regular manual toothbrush

Round

Cleans Better*

Did you know that ordinary manual brushes with flat heads can leave up to 50% of plaque behind? Oral-B Electric’s iconic round head cups each tooth to reach deep and remove up to 100% more plaque*.

Go Round
* vs a regular manual toothbrush
1. Slot DE et al., Int J Dent Hygiene (2012): 187-97.

Not sure which brush is right for you ? Take our quiz to find the best brush for you!

Find Your Best Brush

REMOVESUP TO 100%
MORE PLAQUE

Its iconic round brush head and adaptive micropulsations allow the brush to cup each tooth and deeply clean all areas of your mouth - even hard-to-reach parts like your back molars

Switch to iO Today
*vs regular manual toothbrush

Round

Cleans Better*

Did you know that ordinary manual brushes with flat heads can leave up to 50% of plaque behind? Oral-B Electric’s iconic round head cups each tooth to reach deep and remove up to 100% more plaque*.

Go Round
* vs a regular manual toothbrush
1. Slot DE et al., Int J Dent Hygiene (2012): 187-97.

Not sure which brush is right for you ? Take our quiz to find the best brush for you!

Find Your Best Brush
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Cleaner Teeth and Gums*
Protect Your Gums
Personalise Your Clean
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First-of-its-kind and adaptive micropulsations allows bristles to adapt to the unique contours of each tooth and removes up to 100% more plaque*

*vs. a regular manual toothbrush

First-of-its-kind and adaptive micropulsations allows bristles to adapt to the unique contours of each tooth and removes up to 100% more plaque*

*vs. a regular manual toothbrush

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Learn More

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Mythbusters

Myth

Ordinary manual toothbrushes always do a good enough job cleaning your teeth

Fact

Ordinary brushes have a flat head that can't reach deep, leaving up to half the plaque behind

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Mythbusters

Myth

Ordinary manual toothbrushes are easier to control than an electric brush for a better clean

Fact

Oral-B Electric brush is so easy to control. Just glide it across your teeth and it does all the work for you to remove up to 100% more plaque

Learn More

Mythbusters

Myth

Electric toothbrushes are harsh and will hurt your gums.

Fact

Oral-B electric toothbrushes won’t hurt your gums! It even has a built in pressure sensor to help you go gentle on your gums

Learn More

Mythbusters

Myth

Electric toothbrushes are difficult to use

Fact

Oral-B electric toothbrushes are super simple to use! Just place the electric brush on top of each tooth and let it do all the cleaning work for you

Learn More

Mythbusters

Myth

You won’t see or feel any difference when switching from an ordinary manual toothbrush to an electric brush

Fact

See the difference! An electric toothbrush removes up to 100% more plaque, for cleaner teeth and healthier gums

Learn More

Mythbusters

Myth

Ordinary manual toothbrushes always do a good enough job cleaning your teeth

Fact

Ordinary brushes have a flat head that can't reach deep, leaving up to half the plaque behind

Learn More

Mythbusters

Myth

Ordinary manual toothbrushes are easier to control than an electric brush for a better clean

Fact

Oral-B Electric brush is so easy to control. Just glide it across your teeth and it does all the work for you to remove up to 100% more plaque

Learn More

Mythbusters

Myth

Electric toothbrushes are harsh and will hurt your gums.

Fact

Oral-B electric toothbrushes won’t hurt your gums! It even has a built in pressure sensor to help you go gentle on your gums

Learn More

Mythbusters

Myth

Electric toothbrushes are difficult to use

Fact

Oral-B electric toothbrushes are super simple to use! Just place the electric brush on top of each tooth and let it do all the cleaning work for you

Learn More

Mythbusters

Myth

You won’t see or feel any difference when switching from an ordinary manual toothbrush to an electric brush

Fact

See the difference! An electric toothbrush removes up to 100% more plaque, for cleaner teeth and healthier gums

Learn More

Mythbusters

Myth

Ordinary manual toothbrushes always do a good enough job cleaning your teeth

Fact

Ordinary brushes have a flat head that can't reach deep, leaving up to half the plaque behind

Learn More
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WHY CHOOSE ORAL-B?

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Beauty Global
Awards Winner

Man Smilling

5 Star Customer Ratings

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Goes With You

Premium travel case and refill holder take iO from stay-at-home to on-the-go.

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Oral-B iO

Our Deepest Clean Yet

Powered by Adaptive micropulsations

Learn More

Breakthrough Adaptive
Micro Pulsations Technology

Combines our iconic round brush head with adaptive micropulsating bristles that adapt to the unique contours of each tooth for a deeper clean*

Learn More

Advanced Gum
Pressure Control

Helps keep from brushing too hard and informs you when brushing is just right so gums stay protected

Learn More

Interactive Display

Wakes up with you, times your brushing time for dentist recommended two minutes and visibly displays its different brushing modes to help you get a dentist clean feeling.

Learn More

Magnetic Charger

Powered by a click-in-place magnetic charger that delivers a full charge in ~3 hours.

Learn More

Goes With You

Premium travel case and refill holder take iO from stay-at-home to on-the-go.

Learn More

Oral-B iO

Our Deepest Clean Yet

Powered by Adaptive micropulsations

Learn More

Breakthrough Adaptive
Micro Pulsations Technology

Combines our iconic round brush head with adaptive micropulsating bristles that adapt to the unique contours of each tooth for a deeper clean*

Learn More

Advanced Gum
Pressure Control

Helps keep from brushing too hard and informs you when brushing is just right so gums stay protected

Learn More

Interactive Display

Wakes up with you, times your brushing time for dentist recommended two minutes and visibly displays its different brushing modes to help you get a dentist clean feeling.

Learn More

Magnetic Charger

Powered by a click-in-place magnetic charger that delivers a full charge in ~3 hours.

Learn More

Goes With You

Premium travel case and refill holder take iO from stay-at-home to on-the-go.

Learn More
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See Which Brush is
Best for You

Our lineup of electric toothbrushes is sure to fit your oral care goals, from gum care to whitening.


See our Toothbrushes

Get the Most Out of Your Electric Toothbrush

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Get the Most Out of Your Electric Toothbrush

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How To Use Your Brush

Cleaning the iO

How To Clean Your Brush

iO brushes with 5 stars ratings

Charging Your Brush

brush head showing when to change

Why And When To Change Your Brush Head

Free Warranty Extension

Quick Start Guide

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Best Brush Head for you

A Brush Head for every need

Years of research go into making every Oral-B toothbrush head unique, so you're sure to find one that fits your specific oral care needs.
iO series exclusives
Round For a Reason
All other brush heads
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Advanced bristle technology for our best clean yet.
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Dentists recommend replacing every 3 months to maintain performance

Advanced bristle technology for our best clean yet.
Learn More

Dentists recommend replacing every 3 months to maintain performance

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Toothpaste that fits your needs!

From preserving enamel and promoting gum health to brightening your smile with teeth whitening, Oral B's toothpastes are designed to deliver cleaner teeth and support your well-being.

See Toothpastes

Oral Care Education

Curious about oral care? Have some oral health questions? You’ve come to the right place.
Explore all of our tips, content and oral health articles right here.

iO brush head

Why Oral-B

Studies suggest our smart technology can help you brush more effectively.

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tooth

Conditions

Learn more about how you can reduce your risk for tooth conditions by keeping healthy habits.

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Life Stages

Learn how your teeth require different types of care depending on the life stage you are at.

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Get the most out of your daily dental routine